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Achievement Branding
Branding
Visual Design
Credits
Branding, Visual - Hilary L.
App Design - Ben R., Hilary L
Achievement is an online platform and app that connects health and fitness apps, helping users track their healthy activities such as walking, sleep, and rewarding them with points.
In this branding project, we reimagined the brand identity of a future digital health company. Through in-depth market research and brainstorming with key stakeholders, we crafted a modern visual identity that conveys a human, credible, and empowering approach, always prioritizing our members. The new branding not only resonated with the target audience but also seamlessly translated across the consumer app, website, illustrations, and more, resulting in increased brand recognition and customer engagement.
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